Marketers can use vast social media data to anticipate the future. Columnist John Donnelly III shares examples of the possibilities.
If I could wake up tomorrow with a superpower of my choice, time travel would be high on my list.… Readmore
With massive amounts of data at our fingertips, how do we make sense of it all? Columnist Josh Todd explains why the answer lies in advances in mobile and machine learning.
“Only the data-driven will survive.” That’s my new mantra… Readmore